SEO Web Design

Web design is a process. It begins with a single idea, and your single concept. And from this one concept, Designworkz brings to life your vision. As search engines are indexing millions of pages per day, how do you then establish an internet presence and getting yourself highly ranked in the search engines? The best solution is to build a website that includes Search Engine Optimization, keeping in mind usability and target audience.

We analyze your needs from top to bottom, developing a total, cohesive, systematic strategy to ensure your site meets your vision, your business needs and the needs of your customers. After the analysis, we’ll implement your website design. Do remember to consider Search Engine Optimization to help yourself rank better in search engines.  Lastly, we’ll conduct website testing – checking for broken links and feedbacks from users of your website.

Our web design is a 4 step process:

1.      Planning

2.      Analysis

3.      Design Implementation

4.      Website testing

Step 1: Planning

Before building your website, you need to decide on what your site aims to achieve. Broadly speaking, there are two types of internet users – those seeking information, and those who have researched and are ready to act. Understanding your target audience is critical to the success of your design project.

Step 2: Analysis

Once you’ve determined your target audience, we’ll then analyze your competitors. We’ll try to find out what are your competitors doing, can you improve on what they are currently doing? How can you outperform your competitors? Other factors you should take into account at this phase includes:

a.    What colours should you use?
b.    What type of navigation will you use? Drop down menus? Left-       hand navigation sidebars?
c.    What about Cascading Style Sheets (CSS), javascript, etc?
d.    How about being W3C compliant?


To make sure your site is W3C compliant, validate it using the W3C Markup Validation.

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Designworkz have an approach on analyzing competitors. In fact, we will recommend you to go through our Search Engine Optimization overview to understand how to analyze your competition.

Step 3: Design Implementation

At the implementation stage, it is always vital to remember these few salient points:

a.    Always add your keywords to your META Title and META         Description tags consistently.
b.    Make sure you use the keywords phrases throughout your         page content.
c.     Link relevant pages within your site.
d.    Check to ensure there are no syntax errors in your code as it might ruin visitors' ability to read your pages.

Step 4: Website testing

The testing phase is the most important. This is where we get feedback about every inch of your site, where we’ll know where they are confused, as well as where they get bogged down. These comments will help us in tweaking and improving your web site design for your users.

Find out more about the range of web design services offered.